Robert Downey Jr Stars In A Series Of Creative Shorts To Promote The HTC One M9
The short films, made in a collaboration between Robert Downey Jr, Russell Scott, Brian Schaeffer, and HTC, (and “presented” by the One M9 itself) are centered around color as a unifying theme, and are meant to portray a “genre-bending series of adventures” with numerous artistic references and influences ranging – as HTC explains – from Andy Warhol to Charlie Chaplin.
In one short (Purple), RDJ bats a plastic chicken onto a canvas, somehow executing a poultry-themed homage to Warhol’s prints of Marilyn Monroe. In another, Downey and Schaeffer plug a grenade into a light socket.
The shorts also adopt a new tagline for HTC: “One life. Make it count,” while offering various other phrases meant to highlight different facets of HTC’s new baby. You can watch the whole series in the player below, or click through the source link to read more about the project.
Liam loves Android, design, user experience, and travel. He doesn’t love ill-proportioned letter forms, advertisements made entirely of stock photography, and writing biographical snippets.