Posted by gfiorelli1
I’m not so sure it’s correct to say—as is so common lately—that today’s SEO is a
new one, especially with regard to on-site SEO.
Many of the things that are necessary today were also necessary in the past: a well-designed information architecture, a great navigation structure, good internal linking, etc.
We should talk instead of a new emphasis we must give to some factors as old as SEO itself.
Today I’ll talk about one of these factors—Topical Hubs—that, although it has been important in the past, is even more so today with Hummingbird and the increasing weight Google gives to semantics and thematic consistency of the sites.
[Disclaimer about my accent in the video: I swear, my English is not so bad, even if it really sounds Italian; just the id...Read More